Ya know, there are certain rooms that carry a different kind of energy. The conversations move with intention, the applause feels personal and every person in attendance understands that they are witnessing something larger than an award ceremony. That was the atmosphere inside the 2026 NAWBO Columbus Visionary Awards, an evening dedicated to honoring women […]
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Welcome to the Behind.The.Scene Blog
Here, you’ll discover top tips and strategies on branding, small business education, and women empowerment, plus exclusive highlights from our photoshoots. Whether you're looking to elevate your brand, grow your business, or get inspired by incredible stories, this is your go-to space for insights, creativity, and empowerment. Let’s build something amazing together—one post at a time!
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Let’s be real for a second—posting on Instagram and hearing crickets is frustrating. Spending hours designing graphics, writing captions, updating your website… only to see 17 views and zero clicks? Even worse. If you’re a woman in business who’s tired of shouting into the void, know this: it’s not your hustle—it’s your visibility strategy. The […]
How to Creatively Boost Your Brand Visibility (Even When Your Views Are Low + Clients Aren’t Biting)
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Branding photos serve as essential tools for enhancing your business’s credibility and attracting your target audience. Whether you are a coach, realtor, or creative in Columbus, OH, knowing where to strategically showcase your branding images can maximize your investment. Key locations include your website, social media, email marketing, business cards, press features, digital products, and event promotions, ensuring a professional, inviting, and memorable brand presence.
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