columbus brand photoshoot for aspiring speaker

Seasonal Branding Content: Why Columbus Business Owners Should Plan Quarterly Brand Photoshoots

Consistency is the secret ingredient of visibility and for Columbus business owners who want to stay relevant, intentional, and booked all year long; that means one thing: planning your content (and your photoshoots) by the season. The truth of the matter is that your audience doesn’t just want to see you, they want to experience […]

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Planning Your Fall Brand Photoshoot: What to Consider Before You Step in Front of the Camera

BRANDING

The Hidden Cost of “Cheap” Visibility: Why Bargain Branding Is Blocking Your Business Growth

BUSINESS EDUCATION

What It’s Really Like to Work with a Branding Photographer

PHOTOSHOOTS & BTS

Crush Your Branding Shoot: 7 Essential Strategies

BRANDING

Welcome to the Behind.The.Scene Blog

Here, you’ll discover top tips and strategies on branding, small business education, and women empowerment, plus exclusive highlights from our photoshoots. Whether you're looking to elevate your brand, grow your business, or get inspired by incredible stories, this is your go-to space for insights, creativity, and empowerment. Let’s build something amazing together—one post at a time!

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We like it bold and vibrant

Your branding photoshoot should showcase your unique story through vibrant and intentional visuals. To excel, plan multiple outfits, utilize props, vary backdrops, and capture diverse photo types. Be your authentic self, know your content goals, and hire a photographer who understands your vision. A well-prepared shoot not only creates stunning images but also fosters a genuine connection with your audience.

Crush Your Branding Shoot: 7 Essential Strategies

BRANDING

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The shoot for Ju’Ellz Designz, a revolutionary hair care brand led by J. Julye Brown-Spencer, was a transformative experience. The all-natural, toxic-free product line features three signature sets: The Royal Set for scalp revival, The Solid Gold Set for refreshing clarity, and The Knight Set for strength and restoration. The photographer emphasizes intentional, bold visual storytelling to showcase brand essence.

Product Perfection: Capturing the Crown-Worthy Essence of Ju’Ellz Designz

PHOTOSHOOTS & BTS

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In product-based businesses, professional visuals are crucial for creating strong first impressions and effectively showcasing brand identity. Teah from ScenebyTeah Photography emphasizes that polished images enhance credibility and evoke trust among customers. Investing in professional photography helps products stand out and communicates quality. Consistent, vibrant visuals significantly influence sales and brand recognition, making it vital for businesses to prioritize their image presentation.

4 Power Moves: Why Product-Based Businesses in Columbus Need Professional Photography

BUSINESS EDUCATION

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HoneyBook is the all-in-one client relationship management tool transforming the way creative entrepreneurs manage their businesses. It consolidates contracts, invoices, communication, and scheduling into one seamless platform, eliminating the chaos of multiple tools. HoneyBook automates repetitive tasks, simplifies invoicing, enhances branding with professional proposals, and streamlines scheduling. By utilizing HoneyBook, you gain efficiency, save time, and improve client interactions, ultimately allowing for greater focus on creativity and business growth.

Automate Your Workflow: Discover HoneyBook’s Key Features

BUSINESS EDUCATION

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Listen, I’m all about making bold moves when it comes to running my brand. When something isn’t working, I pivot—fast. That’s exactly why I said goodbye to Mailchimp and made the switch to Flodesk for my email marketing. And let me tell you, it was one of the best decisions I’ve made for my business! […]

Unlock High-Converting Emails with Flodesk

BUSINESS EDUCATION

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Branding photos serve as essential tools for enhancing your business’s credibility and attracting your target audience. Whether you are a coach, realtor, or creative in Columbus, OH, knowing where to strategically showcase your branding images can maximize your investment. Key locations include your website, social media, email marketing, business cards, press features, digital products, and event promotions, ensuring a professional, inviting, and memorable brand presence.

Maximize Your Impact with Branding Photos: 7 Essential Uses

BRANDING

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In the realm of women’s entrepreneurship, personal branding transcends logos and taglines; it embodies the individual. High-quality branding photography is crucial for making memorable first impressions, enhancing online presence, and boosting confidence. The upcoming Branding Mini Photoshoot & Content Day in Columbus, OH, offers tailored branding strategies, networking opportunities, and effective content creation—all at a cost-efficient, time-saving format designed for busy entrepreneurs.

5 Reasons Women Entrepreneurs Should Book a Branding Mini Photoshoot & Content Day

WOMEN EMPOWERMENT

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In the ever-evolving world, the art of forging genuine connections remains timeless. Whether it’s with colleagues, clients, or partners, establishing a genuine rapport paves the way for collaborative success.

3 Ways to Book Your Next Branding Photography Client

BUSINESS EDUCATION

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professional brand photoshoot for black woman business owner in Columbus Ohio

With the everchanging advancements in social media marketing, establishing a strong and professional branding presence is more important for businesses now than it has ever been in the past. Ever heard of the phrase, “out of sight, out of mind”? Think about how that could be true for you right now! Take a moment to […]

Why You Needed Your Professional Branding Photoshoot Yesterday!

BRANDING

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